Your Roy Rogers Site:
Physical Description & Guidelines

• Freestanding buildings, pads, shopping center end-caps, and urban store fronts
• Building square footage: 2,800 – 3,500
• Excellent visibility and access
• Zoning to accommodate drive-thru use strongly preferred
• Parking adequate for restaurant use
• 40 +/- seating capacity; patio seating preferred
• Building exterior to allow for Roy Rogers standard trade dress, materials and signage
• Non-traditional venues; 700 +/- square feet in high-volume transit locations (e.g. travel plazas, airports, etc.)

New Location / Market Analysis

Our brand expansion, for corporate and franchise locations, is based on strategic and measured growth. We work closely with you to evaluate the trade area, real estate factors, operational efficiencies and a variety of other factors to expand in markets primed for a new Roy Rogers. Plus, we utilize prescriptive-led (AI) site selection and market mapping tools to assist us and you in evaluating site and market opportunities.